Some businesses are more social than others, and as a result – they benefit a lot more from social marketing too. Today, I’m going to list the top 15 business niches that thrive with hard hitting social campaigns that work. Is your niche listed here? If it is, time for action!
Courtesy of thenichemommy.com
#1: Technology Companies
Tech companies use social marketing to push their programs or app pages into the limelight.
#2: Information Marketer
Information marketers sell digital products online, and use social media to do it.
#3: Restaurants
Distributing coupons and deals in local areas is what makes social a hit for restaurants.
#4: Social Media Companies
Teaching others about using social media to make money is still a very hot (and exclusive) niche. You are what you preach!
#5: Wedding Planners
Sites like Pinterest, Flicker and Youtube make wedding planners extremely popular online.
#6: Boutique Clothing Shops
If you create strange clothing, you can bet there’s an underground market for it online – this niche uses social to make their
clothing go viral.
#7: Fitness Centres / Gyms
With Facebook, Twitter, QR codes and Pinterest, gyms are loving how social improves their member loyalty, and gets them new sign ups.
#8: Photography Studios
Another winner because of sites like Pinterest, Youtube and Facebook – everyone loves scrolling through great images.
#9: Computer Hardware
PC parts are a flooded market, unless you’re an online computer hardware business, in which case business with social is always booming.
#10: Hotels and Guesthouses
Occasions are what people live for, which is what makes hotels and guesthouse stays so great with social. People love to stay connected.
#11: Gift Shop (flowers, chocolate, curios)
Low priced flowers and chocolates presented in a creative, thoughtful manner will always win big with social marketing. Each holiday is another buying day.
#12: Gaming Cafe
Staying connected means more too gaming communities than most others, which is why cafes have the upper hand on social. Everyone loves a shared viral game battle.
#13: Car Rental Companies
Social helps certain car rental companies differentiate themselves from the rest – with massive monetary success.
#14: Pet Shop
One of the most addictive image sets online is ‘cute pets.’ When you own a pet shop you can leverage images to increase your overall sales.
#15: Spas and Beauty Parlors
Spas and beauty parlors love to give free gifts, coupons and discounts away on their social pages, and it works like a charm. Business for these companies has never been better.
Is your business in the top 15 list? If it is, then you have no excuse at all. Stats, case studies and more have proven that these are the niches to watch. Social marketing can work incredibly well for any one of these great niche ideas. If you’ve been thinking about opening a business, perhaps a niche on this list will help?
What one thing do you think all of these businesses have in common? What makes them all so socially-orientated? I’d like to hear about it from you!
So my company is in IT Managed Services to SMBs. I went out and found that most of our customers barely have good website, let alone are they on Social Media! If my customers aren’t on it, how do I convince the owner that prospects are. I’m trying to reach CEO’s and IT managers…
@Tonya – simple – created a niche specific whitepaper that has stats, data and evidence that you can hand to each client. Get a copywriter to create the whitepaper for you, but include a pitch in it, to promote your services. You can even post it live on your Facebook page or website, and refer people to it. – John