2 Comments on “Website or Social Media Presence? Do You Need Both?”

  1. Samantha

    I’ve been thinking about this questions myself over the last few days. Your article helped me to put the different aspects into perspective.

    I’m still thinking about it – but am leaning towards the “need to have your own space” camp. Social networks are really powerful tools because they can put your brand or business into context for a specific audience. But the benefits of having the freedom of your own site I think is probably primarily important.

    That said – if all you want is presence I can see how justifying the investment in your own site might be a hard business case to make for some.

    1. John Souza

      @Samantha – I think having a presence online these days is having both, though social media investment is certainly more rewarding! Thanks for reading:)

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