Comments on: 10 Steps To Writing Copy That Engages The Heart and Mind http://socialmediamarketinguniversity.com/10-steps-to-writing-copy-that-engages-the-heart-and-mind/?utm_source=rss&utm_medium=rss&utm_campaign=10-steps-to-writing-copy-that-engages-the-heart-and-mind The #1 Most Trusted Social Media Training Firm Thu, 23 May 2013 14:23:00 +0000 hourly 1 http://wordpress.org/?v=3.5.1 By: John Souza http://socialmediamarketinguniversity.com/10-steps-to-writing-copy-that-engages-the-heart-and-mind/comment-page-1/#comment-2252 John Souza Wed, 17 Oct 2012 17:44:30 +0000 http://socialmediamarketinguniversity.com/?p=3360#comment-2252 @Jay, a good point, though it leaves out list posts and people love those. Lists posts with 100 points can be extremely popular. I guess it’s just about what niche you’re in, and what your intent may be. Thanks for reading :) – John

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By: Jay Overton http://socialmediamarketinguniversity.com/10-steps-to-writing-copy-that-engages-the-heart-and-mind/comment-page-1/#comment-2247 Jay Overton Wed, 17 Oct 2012 13:43:15 +0000 http://socialmediamarketinguniversity.com/?p=3360#comment-2247 Another, very important point would be to have a single goal in mind when writing your copy. What do you want your audience to walk away knowing or understanding more clearly? Painting with too wide a brush will only weaken your impact. Too narrow a brush, however, will leave some audience members uninterested or turned off.

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