Why Buying Twitter Followers is a Terrible Idea

Should you buy your Twitter followers? Is it a good idea? Will it solve all of your problems? NO! Find out why in this new post!

Must-Have Twitter Applications in Your Social Media Strategy

Check out these must-have Twitter applications that will help your business make money! After all – isn’t that what your Twitter business account is all about?

Using Twitter Automation to Boost Your Business Reputation

Do you automate some of your Tweets? Is it part of your Twitter marketing strategy? If it isn’t, then you need to read this article – on how Twitter automation can help boost your business reputation!

Social Media Magic Honored at Mashable Awards

We’re finalists in the Mashable 2010 awards! Here’s a personal note to everyone that voted for us, and some info on what’s happening at this years awards ceremony.

The Social Media Strategist – Should YOUR Business Hire One?

Any strategy requires hard work and endless planning. It’s no wonder businesses are hiring managers to maintain their social media pages. Should you consider hiring one in the New Year?

The 2010 Social Media Report For Businesses

Check out the most popular trends of 2010, and see how they will affect your new social media marketing strategy in 2011.

Social Media Management Tools: Simplify Your Work!

There’s a critical point that social media efforts reach, where managing profiles on different sites, responding to followers, and generating conversation becomes a lot of work. Even the most seasoned social media strategists need help organizing it all, so here are some of our favorite tools for making life just a little bit easier…

Social Media Measurement Tools

Measuring the effects of your social media presence, and finding a way to connect it to your bottom line can be tricky since so many measurements (like friends added, number of visitors to your website, etc) generally indicate how loyal fans are, rather than how much business is coming in because of it. Here to help you make sense (haha) of it all, are a few measurement tools.

Social Media Metrics 101: The Basics

Social Media Metrics 101 – Getting involved in social media is one thing, measuring how profitable that move has been is another thing entirely.