Social media is becoming an increasingly important tool in the crowdsourcing and reporting of accurate news, as it happens. We’ve seen this recently with the tragic Boston marathon bombings, and now again with the fertilizer plant explosion today in Texas. What role is social media taking on, and will it make for 3 dimensional news reporting? Let’s investigate. The Boston … Read More
The Myspace comeback is happening, and it’s everything we dreamed it would be. Watch out Spotify, watch out Pandora, there’s a new media sheriff in town! Best of all, Myspace has topped our ‘most progressive’ list of 2012. It’s making the king of all comebacks and if you watch carefully, you’ll see exactly why Myspace may boom in 2013. What’s … Read More
Social media rebranding is something that businesses should consider doing every year or so. It’s normal to look at your graphics every few years and find it lacking – especially if you’re in the tech field. Today, I’m going to give you 10 great branding tips that will help your business, going into 2013. #1: Your Competitor Brand Files I … Read More
If you have a company Facebook page, then you probably receive emails updating you about your Facebook Insights progress. Today, I’m going to walk you through what that is, and how you can use these analytics to run a popular and interactive Facebook business page. Navigating and Using Facebook Insights It can be daunting for any small business to review … Read More
Have you ever wondered what happens to your social media accounts after you die? Or perhaps what your friends and family do for you on the social sites? Today, we’re taking a grimly serious look at social media as it applies to those that pass away. Social Media After You Die It’s sad, but even after you die, your social … Read More
One of the most difficult things to learn how to do as a business owner, is to write copy. Yet practically everything on the internet is made out of text. Taking that next step and learning to reach people emotionally and mentally will get you a lot more followers. Today I’m going to show you how to do that. #1: … Read More
In our daily planning and publishing online, we’re bound to come across a creature so common and so horrible, it has a name – the troll. Trolling around on your social media pages leaving filthy, nasty, horrendous comments is just one of its favorite things to do. Today, I’m going to show you how to deal with these malicious trolls. … Read More
Today I thought I’d do something a little different. I have some firm opinions on certain social media sites, and why they’re either good, or terrible for small businesses, so I’m going to share them with you here. You can use this as an expert barometer, on which sites would be best for your business to invest in! #1: Infallible … Read More
It’s no secret that connecting with top influential bloggers can be difficult. A lot of the time they ignore you, and don’t reply to your repeated inquiries and offers. As a small business, what can you do to successfully connect with your niche’s top bloggers? Here are 10 great methods I’ve used myself to make this happen. #1: Engage With … Read More
In the news recently, Costco was wrapped over the knuckles because of their loose social media policy – the National Labor Relations Board says it limits employee’s ability to access ‘collective bargaining’ online. Today, we take a closer look at the policy that infringed on Costco employees legal rights. The Costco Policy The statement in question published and made ‘the … Read More
