The Facebook marketing team has once again pushed the privacy envelope a little backwards, as they recently announced that marketers can pay $1 to inbox you. While still in its testing phase, this is another aggressive step in the ‘Facebook is becoming more ads than social’ crisis since their public offering last year. Today I [...]

An article of mine was published on the Fastcompany blog magazine yesterday, I thought I’d share it with you here, in case you missed it… Last year, social media overtook porn as the number one internet activity. So in the year ahead, it’s essential for your business to optimize its social media marketing strategy. Here [...]

Pinterest marketing is all about leveraging the site so that your other websites, social sites and marketing efforts will benefit from the SEO boost you get there. But first you need to learn how to use SEO on Pinterest in a proven strategy, so that you can maximize your campaign goals. Today, here’s my quick [...]

The interactive gun map that was published recently by New York paper, The Journal News, has caused outrage and retaliation – from one blogger in particular. Christopher Fountain went out of his way to strike back at a paper that thought publishing the names and addresses of gun owners would be a good idea. Today [...]

Social media management can sometimes feel like a strange force – THE force on the internet, actually. How do you harness this extreme force and become a master Jedi social manager? Today, I’m going to lead you through this post and teach you to be a powerful person in the world of social media, like [...]

Social media sites have the potential to rapidly and consistently boost your traffic numbers, if you know which ones to use. There are currently several social marketing platforms that, when used, will raise your blog rankings, website and sales page rankings. All you have to do is integrate them into your hour a day marketing [...]

Social media marketing has evolved to the point where not consistently working on your campaign can be damaging to your business exposure and sales. In this highly competitive marketplace, and ever expanding sea of competitors – it’s important that you spend at least an hour a day sprucing up your social marketing strategies. Here’s how! [...]

Instragram the photo editing site that can’t seem to stop hogging the headlines, is at it again. Apparently vicious rumors surfaced that Facebook-owned Instagram could now sell your photos anywhere they like. It’s a photo bonanza! Not true of course, but let’s see why this is happening and who or what may have sparked these [...]

Does SMS marketing even exist on Pinterest? Yes it does! With the ever-growing image-based internet a-flutter with image marketing potential – the humble SMS had made its way back into the top 5 ways to get people through your door, and into your retail store! Today we take a closer look at how you can [...]

Social media has developed to the point where it’s not only wanted, it’s needed. No business can navigate the high seas of technology and online marketing without it. That’s why students of Newberry College can now major in social media! It’s not just a step in the right direction – it’s a leap. And today, [...]