The social influence site, Klout, continues to gain momentum – which leaves businesses with the question, “how do I use Klout to improve my business?” While Klout has divided the social media world into users and non-users, it’s still a powerful tool for social evidence. Today, I’m going to show you how to leverage your […]

The social sphere has opened up a whole new world of business intelligence tools for us to use. As a small business owner, you should be eager to test out new social BI strategies that will significantly improve your business. That’s why today, I’m going to show you how to use social media to gather […]

The new Facebook promoted posts are gaining in popularity, so today I thought we’d dive in head first to uncover and define what really makes this new feature a winner. If your Facebook page has more than 400 fans, then you have access to this feature – that’s great news! Let’s discover how to make […]

The new Facebook milestones feature is gathering ground – with businesses using it in unique and memorable ways. If you haven’t yet taken advantage of this great little timeline addition, then it’s time you did. Today, I’m going to show you how to use your milestone areas to enhance your overall business profile online. Why […]

Facebook recently launched ‘Facebook offers’ a new and exciting way for businesses to promote their products and services online. This kind of social interaction is exactly what a business needs to form closer relationships with Facebook fans, to improve connectivity and exposure online. But how should your business be using Facebook offers? What is Facebook […]

Google Penguin is the latest update of Google’s to make a splash on the internet. It comes after the much feared Panda release in 2011, and has been called the ‘over-optimization’ update. The question is, how will this algorithm update affect your future social media goals? Today, I’m going to discuss Google Penguin, and how […]

Your blog and your Facebook page are both excellent publishing tools, to build community and promote your brand identity. But how can your blog feed your Facebook page, and rapidly increase the fan engagement there? Today, I’m going to show you how your blog can bring your Facebook page to life. The Facebook Blog Plugin […]

Starting a conversation in social media is the key to forming long lasting relationships with people that blossom into close knit communities. If you’ve been having trouble breaking the proverbial ice, then I have some great tips today that will help you overcome this obstacle. So, how exactly do you create conversation starters on your […]

LinkedIn is an exceptional social site, connecting businesses and business people all over the globe. But how do you use this popular platform to fuel your business growth, to rapidly expand into new markets, with new revenue streams? Today I’m going to share some practical tips with you on how to harness this dormant social […]

Your business blog is up. What now? Find out how to rapidly expand your blog with these universal truths, and soon your blog will be unstoppable!