Your Facebook cover page is one excellent piece of ad property, if you know how to use it. With the recent changes, now your brand can utilize the space to sell more products than ever before. Today, I take a good look at how to optimize your cover page – while still abiding by Facebook’s [...]

Social media has always been a two-way street, but brands and small business owners sometimes forget this basic rule. If you want an above-average fan base, then you need to focus on giving back to your customers on a weekly basis. Today, I’m going to outline how you can do this without incurring serious costs. [...]

How do you build an online network of influencers? Many social media experts say that this is the key to all content success. For bloggers, nothing is more important than attracting influencers to your brand. Today, I’m going to give you 10 more valuable tips on how to do this effectively, so that your readership [...]

Talking head videos are a very simple and easy way to stock a YouTube channel with interesting, compelling content. The questions is – how do you make a talking head video that isn’t super boring like most of them are? Today, I’m going to show you how to turn your bland videos into fun, exciting [...]

Kickstarter isn’t new, but it’s getting hotter. So today we are going to take a look at what this social site is, what it does and the potential that is has in your life. Ever wanted to write a book, film a movie or get an invention made? This site may be what you’ve been [...]

‘Visit home to enjoy a simpler, more beautiful Google+.’ That was the pitch when people logged onto Google+ this week. The site has been redesigned, revamped and reorganized – but does this change anything? Or is Google+ still a poor imitation of a social network? Today I zoom in on the inner workings of the [...]

Pinterest has become a permanent fixture in many social marketers’ content marketing strategies this past year, and for good reason. It quickly became a dream site for lead generation and traffic, and proved to be valuable for direct sales in many niches. If you’ve just discovered the enduring possibilities of Pinterest, then beware these 7 [...]

In a world where social media management has no set processes, what should you expect from your social media manager, on a weekly, monthly and bi-annual basis? Today I’m going to outline exactly what a manager should be taking care of, so that brand expectations are met! Let’s take a look at what the job [...]

Social media has come a long way since the days of being called an ‘overhyped’ trend. It’s important to keep an eye on the progression of social media, so that you can update your strategies and stay relevant when selling online. That’s why today we’re going to take a look at 10 stats that you [...]

Mother’s day is nearly here, and that means sellers will be priming this week’s marketing strategies to sell lots of products to kids and husbands everywhere. But what can you do to sell more products this Mother’s day? Today I’ll be giving you 10 powerful hints that will help get your social strategies ready for [...]