Social Media | Social Media Marketing University - Part 3

Social Media Mashup Madness: Are They All Becoming Like Each Other?

Social Media

The social media world is experiencing some interesting changes of late, and patterns are emerging. Pinterest took the best of Twitter and made something new. Twitter launched Medium and is now becoming more like Facebook. Myspace took Pinterest and is outdoing Pandora. Facebook just changed subscribers to Twitter-like followers. What’s going on! Social Media Progress [...]

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How Brand Prompting Can Put Your Business on The Social Map

Brand Prompting

Brand prompting is here, and it’s gaining speed. With new trends like reactive social marketing, one-on-one video responses and viral marketing – it’s good to stay in touch with how you can take your brand to new heights, using unique tactics from the pros. Today, I’m going to teach you how brand prompting can get [...]

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10 Social Media Rebranding Tips For Your Annual Design Update

Social Media Identity

Social media rebranding is something that businesses should consider doing every year or so. It’s normal to look at your graphics every few years and find it lacking – especially if you’re in the tech field. Today, I’m going to give you 10 great branding tips that will help your business, going into 2013. #1: [...]

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How To Curate Information From Twitter

Twitter Curation

Twitter has become quite the breaking news resource, and it’s packed full of user-generated information, topics and tips. If you know where and how to look, you’ll never be short of content for your blog or social media pages. Today, I’m going to show you how to curate content on Twitter. A Quick Curation Guide [...]

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The Impact of Mobile Technology on Social Media Platforms: What’s Coming?

Mobile social

Mobile technology is gaining ground, and evolving at a staggering pace. Social media platforms like Facebook, Twitter and Pinterest are going to have to expand their own mobile capabilities, if they’re going to survive the desktop to mobile crossover. Today I’m going to talk about how mobile technology is influencing social platforms. The Growth of [...]

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Social Media Accounts After Death: What Happens?

Social media locked

Have you ever wondered what happens to your social media accounts after you die? Or perhaps what your friends and family do for you on the social sites? Today, we’re taking a grimly serious look at social media as it applies to those that pass away. Social Media After You Die It’s sad, but even [...]

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10 Steps To Writing Copy That Engages The Heart and Mind

One of the most difficult things to learn how to do as a business owner, is to write copy. Yet practically everything on the internet is made out of text. Taking that next step and learning to reach people emotionally and mentally will get you a lot more followers. Today I’m going to show you [...]

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How To Deal With Horrible Trolls on Social Media

In our daily planning and publishing online, we’re bound to come across a creature so common and so horrible, it has a name – the troll. Trolling around on your social media pages leaving filthy, nasty, horrendous comments is just one of its favorite things to do. Today, I’m going to show you how to [...]

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SMMU’s Top 10 Social Media Platforms For Small Businesses

Today I thought I’d do something a little different. I have some firm opinions on certain social media sites, and why they’re either good, or terrible for small businesses, so I’m going to share them with you here. You can use this as an expert barometer, on which sites would be best for your business [...]

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Costco’s Social Media Policy: The NLRB is Not Amused

In the news recently, Costco was wrapped over the knuckles because of their loose social media policy – the National Labor Relations Board says it limits employee’s ability to access ‘collective bargaining’ online. Today, we take a closer look at the policy that infringed on Costco employees legal rights. The Costco Policy The statement in [...]

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